Intex Technologies, incorporated in 1996, is one of India’s leading independently held companies with strong presence in Consumer Electronics, Durables, Mobile Phones, IT and Mobile Accessories. Envisioned 22 years ago by its Chairman & Managing Director Mr. Narendra Bansal, to create easy access to latest technology and smart value products; Intex’s products are today enjoyed by millions of consumers across all sections of society and age groups in urban and rural India.
Intex’s unparalleled pillars of strength - Product Excellence, Brand Equity and Nationwide Distribution - has propelled its expansion in India and boosted its portfolio to more than 25 high growth product verticals, including LED TVs, Washing Machines, ACs, Refrigerators, Coolers, Smart and Feature Phones, Speakers and Power banks.
With its strength of 3,500 employees, Intex delights customers through a wide network of 1,400+ service touch point and 100,000+ dealers points spread India. It also operates exclusive brand stores - Intex Smart World - in more than 80 locations. Intex products are also available at 250 dedicated counters of reputed Hyper Markets, TV shopping channels and e-commerce platforms such as Amazon, Flipkart and Snapdeal. For the discerning online customers, it has introduced an exclusive brand for its Durable range – Avoir.
One of India’s favourite brands, for the year ending 2017 Intex ranked 4th amongst all Smartphone brands with 12% national share in its price segment. In the Feature Phones segment, it was ranked No. 2 in the Sub INR 1K segment with 15% market share. In LED TVs, where it offers a complete range of panels, from 4K to Smart to FTA models, it has the distinction of being the No.1 Indian brand. In Consumer Durables and Appliances, its offerings include Invertor, Fixed Speed and Window ACs; Fully & Semi-Automatic Washing Machines, Refrigerators and Air Coolers. It continues to build its competitive advantage in Mobile and IT Accessories and commands leadership in multiple product categories such as multimedia speakers and power banks.
A strong proponent of the Indian government’s Make-in-India initiative, Intex currently operates three full-scale manufacturing facilities in Jammu, Baddi (Himachal Pradesh) and Noida where it produces a unit every 4 second. The company is also committed to create employment and training opportunities for Indian youth and develop local vendors.
With an average workforce age of 35 years, Intex promotes diversity and has 27% women workforce and growing, with many product lines completely operated by women.
Intex has dedicated design and development facilities in India and China. These facilities ensure the product quality is at par with global benchmarks. The company's operations are managed on a world-class collaborative business solution SAP, on a Virtual Private Network. Intex is an ISO 9001:2008 certified company.
Intex has been awarded many accolades for its products and innovations. The company was recognized with the "Best Consumer Durable and ICT Company of the Year” at NCN's 11th Innovative Product Awards 2017; “Fastest Growing Brand in India in Telecom Sector” at the World Brands Summit, and “India’s Most Trusted Brand Award 2016” by IBC Infomedia (A Division of International Brand Consultation Corporation, USA).
Intex firmly believes in giving back to society and promotes an extensive corporate social responsibility program. Some of the major activities include a partnership with LIFE NGO to set up Intex Life Entrepreneur Development Center at Akola, Maharashtra, for training rural youth in optical care and developing entrepreneur capability. Intex partnered with Gyan Shakti Vidyalaya for educational and social upliftment of underprivileged children and Mumbai-based Jaya Foundation to support its fight on cancer amongst children.
- Make Intex a globally respected name.
- Improve the quality of life of the people.
- Focus on customer delight.
- Seek technology and trade leadership.
- Ethical practices.
- Caring for the stakeholders.
- Conducting ourselves as good citizens.